What to say to IS on twitter

More of our INTEL

1 month = > 250,000 reads X  FOUR MOS = 1,000,000 READS.

We proved concept of winning hearts and minds
through Twitter, ISIS has demonstrated this
ability. PROOF; Our turn key
Social Change Engine operation.

PART I; HERE
http://warintel.blogspot.com/2015/03/isis-is-winning-hearts-minds-not-usa.html

ISIS recruiting campaign.

Now we out lined the "How":
We cover what to Tweet/say.
THIS IS PART II;

 The instruction manual.
We have developed a formula
for our Social Change Engines
to measure efficacy.

E_S_O_R_E

Environment-Stimulus-Organism-Response-Environment 
This allows us to measure progress,
and see the results.

A question of metrics arises, how do you measure effects of operations and policys.
E-S-O-R-E
With a good paradigm and active monitoring one can develop metrics for social change.
Its a bit like putting pressure on a water filled balloon but reactions can be measured.
E environment ( known )
S stimulus
O organism ( one cell amoeba or closed terrorist cell )
R response
E environment ( change )
You have also exposed 'their' Achilles Heel.
"The Achilles Heel of our hierarchical strategic design and execution process is exposed when confronted by an opponent executing an intuitive, opportunistic and adaptive tribal strategy."
Intuitive, opportunistic and adaptive reactions ARE knowable with in a range of possibilities.

We have the tools but do we have the leadership to apply them.

If they read your tweet 

you have gotten into their minds, 

They heard your words.

What you do once you are there,

in their minds, is up to you.

Old "EST" saying ,
"If you tell it like it really is,
eventually your word becomes law
in the Universe"
NEVER LIE.


What you tweet depends on the Metric you are targeting.
What message do you want to send and to whom.

A text tweet will receive the broadest coverage.
(22,000 TARGETED ISIS impressions from one tweet.)
A Photo gets around 5% review.
And video even less.

There are many Metrics in the ISIS follower
base.
ISIS followers consist of;
(no particular order)

Me 'Anonymous' group members,
Islamic governments and Intelligence
Agencies.
Religious leaders,
Muslims wanting a Caliphate,
People with interest in Middle East, 
Curiosity seekers.
Fence sitters,
Wana Bees,
Hard Core ISIS,
Americans who want to observe ISIS up close.

There are different goals for different
metrics.
 Some tweets may be targeted for a specific
person or cell.
Some times a tweet can carry two separate
messages to two different metrics in the same 
tweet.
You may be able to engage several different goals
and metrics with in one tweet.

Some of these goals are;
Harassment,
Morale disruption,
Encouraging lone wolfs against ISIS,
Exposing ISIS lies,
Religious Education,
Disseminating News ISIS wants kept
secret,
Exposing ISIS failures,


 Every time they tweet 
is an opportunity to 
engage the Enemy. 

Do you go for a holy shot?
Expose how they bastardize Islam.

A heart shot reference pain their family, 
is going through because of them.

A head shot, expose failures of the
caliphate, lies etc.

An ego shot, expose their ignorance
in public.

A kill shot, obtain their IP in
Syria or Iraq and turn data over 
to Kurds.

 And variations and combinations 
of goals to target specific metrics
and goals.

Here we are confronting ISIS lies.

Before our tweet 'they' were thinking it was Baghdadi,
after the tweet 'they' at least entertain the possibility
it maybe his brother talking, maybe even reserve
decision until they could listen.
Doubt.

Here we are encouraging the rift between AQ and ISIS.

And here.

These last two tweets plant seeds of doubt
some will grow some won't. Any wars
between them works for us.

Regardless of what they believe about AQ
beating ISIS, I put that thought in their mind.
It was considered, evaluated, thought about.
It was logged into their hard drive, 'memory'.

They may even deny it 100%,
but its logged, in their memory.
100% wrong; next time I tweet them
about it, it may go to 99% false.
And I keep chipping away at that 100%
certainty, TWEETING often.

Once an item is "logged in" read,
it also goes to their SUBCONSCIOUS,
they cannot stop that process.

Now in the SUBCONSCIOUS I can play
without their knowledge.

Film, photos have the ability to manipulate us
on many different levels, conscious and
unconscious, even subliminally.

http://en.wikipedia.org/wiki/Semiotics

Semiotics of Visual Representation 

actually says it all.

Semiotics is the study of meaning-making, the philosophical theory of signs and symbols. This includes the study of signs and sign processes (semiosis), indication, designation, likeness, analogy, metaphor, symbolism, signification, and communication. Semiotics is closely related to the field of linguistics, which, for its part, studies the structure and meaning of language more specifically. The Semiotic Tradition explores the study of signs and symbols as a significant part of communications. As different from linguistics, however, semiotics also studies non-linguistic sign systems. Semiotics often is divided into three branches:

Semantics: relation between signs and the things to which they refer; their signified denotata, or meaning

Syntactics: relations among or between signs in formal structures

Pragmatics: relation between signs and sign-using agents or interpreters

Semiotics frequently is seen as having important anthropological dimensions.

I use Semiotics in the 'magic of the mind logging on'.
Its almost magic how something read is recorded
in memory, and when they access memory they
can't control which memories are pulled up, they
may think of several images before they pick one.
When they see an image the mind does a cross
references meanings of images they
remember both positive images and negative
impressions. Here I have room to "PLAY".
An image can be changed from positive
to negative by out side influences.

One can Add this image to linguistics of the tweets with a
specific goal NOT associated

with the text of the tweet.
I sent two messages one

CONSCIOUS message in the text in the clear.

And a second SUBCONSCIOUS message in the

image recieved subrosa.

One can manipulate CONSCIOUS thought 

through SUBCONSCIOUS means.

Fox News does this on a much looser level,

they front as News Service, while being a

GOP mouth piece, with excellent ratings.

On the surface the TEXT "AQ beating ISIS"
might influence; 

Hardcore ISIS might fight harder against
AQ. Vice versa with AQ of course.

Wana Bees may give extra thought to
joining ISIS might be fighting AQ also.

Exposes ISIS failures, harassment,
maybe some cumulative effect on morale.

Curiosity seekers spread the word ISIS is
loosing not only against coalition but against
AQ also.

Cumulative targeted ISIS IMPRESSIONS
for these two tweets exceeds 8,500.
Almost the current following of ISIS on
twitter.

Pounding away at the ISIS foundation
with these kind of tweets will counter their successful
ISIS recruiting campaign on Twitter.
If done in volume and enough months.

This successful ISIS Social Change Engine
can be reversed with their own tactics,
and Semiotics.

Its possible for one small team to put out
100,000 tweets a day with the right application
and enough Anti-ISIS volunteers signing up
for the App. to tweet in their account.

FOX NEWS APP;

More details here;
http://warintel.blogspot.com/2015/03/isis-is-winning-hearts-minds-not-usa.html

The above link outlines a complete turnkey
operation to reverse ISIS recruiting campaign.

Of course you being logical, educated well reasoned
adult, this process would NEVER work on you.

Your logic is almost infallible,
and guides you in your decisions.
Its very hard to fool you.
You know your values.
And base your decisions on data,
information, logic and are immune
from this 'winning hearts and minds'
mime.

You KNOW value.
You would never pay $ a dollar
for a product that is just Water and
2 cents worth of flavoring.
Would you?

WINNING HEARTS AND MINDS !

And you didn't feel or even notice the process.

$1 for product that VALUE is 2 cents.

NOW It only requires the will.


Terrorism is an "altered state of consciousness"
In their "Winning Hearts and Minds" they alter
consciousness TO WHERE;
Where snuff films of innocents are religiously approved.
Where suicide bombing a Mosque is OK.
Where sale of children as sex slaves supports the state.
The above Social Change Engine has the potential to
reverse this Terrorism an "altered state of consciousness"

This is not a New Paradigm.
The Catholic inquisition, burned women for 300 years.
Nazi's Holocaust. Killed millions of Jews.
And ISIS.
None of these despots seem to have any trouble
recruiting Sociopaths, for their savagery.

They all had a common denominator,
"Social Change Engines".

Spanish Inquisition had Religion, Priests
supporting it weekly at Mass and Sermons
though the Catholic Empire.

Nazi's had Joseph Goebbel's
Reich Ministry of Public Enlightenment and Propaganda
A Huge Social Change Engine
Controlling all Media in Germany though
out WWII.

And NOW, ISIS pumping out a possible
100 million tweets a year.

This NEW paradigm can counter them
even reverse the effects of ISIS
"altered state of consciousness".

The objective isn't to 'trick' them,
but expose lies and truth in a way that is
palatable.
And reach them ALL.

Bombing a Mosque isn't going
to get them into paradise, they
have bombers convinced it will...


THIS GIVES YOU AN OVER VIEW
OF METHODS.

ISIS is part of an Iraqi civil war,
Sunnis vs Shia,
ISIS is Sunni, Iran is Shia,
USA troops can't fix an Iraqi Civil War,
NO TO US TROOPS in Iraq, G




Gerald
War Anthropologist
@InternetAnthropologistTT@gmail.com
@Geraldanthro



We have been working on our
Social Change Engine skills since 2001,
14 years of research.

From WEDNESDAY, JUNE 13, 2007
our article on.
Jahidist start WORLD WIDE media WAR
http://warintel.blogspot.com/2007/06/jahidist-start-world-wide-media-war.html

More on our work on Social Change Engines.
SATURDAY, FEBRUARY 16, 2013
Social Change Engine SCE
http://warintel.blogspot.com/2013/02/social-change-engine-sce.html

#China had invited me to China to lecture on 

our "Social Change Engines" 2013http://warintel.blogspot.com/2013/02/social-change-engine-sce.html

Excellent discussion on  Media, Information & Cyber Warriors.
Bill is our man.
http://council.smallwarsjournal.com/archive/index.php/t-2486.html

This was PART II.
PART I; HERE