Google ontologically defining Humanity
Love hate Google.
"New uses and discoveries for the INTERNET will center on
"PROCESS" & "ORGANIZATION".
Internet Anthropology in this case as the study and research of
the interactive interfacing of human culture with this technology
the Internet.
I did a post about the Day Google almost took over the world.
My relationship with Google is like husband and wife,
a love/hate relationship.
Love them when they exceed my expectations, and
hate them when Google service screws up, Google has
set high standards and expectations. And it brings strong
emotions when they fall short in some small way.
Most of the time I love them.
And I've been thinking about what it would be like to have
access to Googles user Data base.
Just putting the search requests into a matrix, and developing
a metric and fitting it into a paradigm could change humanity.
What is a search request? When you pull up google and
type in some search terms, what are you doing?
Looking for information. An article, news story, restaurant,
a phone number, as an individual it might not mean much.
But to see that datum for humanity, to see what human kind
is doing, searching for, has to be a tremendous opportunity.
"PROCESS" & "ORGANIZATION".
Internet Anthropology in this case as the study and research of
the interactive interfacing of human culture with this technology
the Internet.
Developing a metric, whats important and whats not would
take time, building a matrix also would take some time but
you need to fit the data into a frame work to understand it,
Then develop and test hypothesis to build the paradigm,
What it is your actually looking at, how it works and what
you create with it.
My intuitive feeling portends leaps and jumps for humanity.
Observation, synthesis and action are the essence of applied Anthropology.
This data, these advantages will drive new uses
Google not only searches but makes the data available..
They decide what gets into the search engine and what
doesn't. And how often results show up in the Google
search engine.
I am confronted daily with that on my blog and
my examination of our metrics, demographics and target
audience.
As a consumer my observance is towards
the needs of a consumer.
Are we getting the right message to the demographic we
want? How do our metrics stack up?
What is our demographic looking for, are they reading the
items we want them to read? What are they looking at?
Does what they want match what we want them to read?
Why or why not.
That is a partial inquiry of what we research in our metrics daily.
I'm looking for where our audience is going, what
they are interested it, what is hot, and try and find
something important to blog on, some thing we
have resources and data on to add the the effort.
Its hard to in some terms to write a blog every day,
some days 5 articles, it either flows or blocks.
Its a strange position, to seek methods to peace
which involves killing some.
But to be at the headwaters of the search data
would be maybe a seminal observation point.
Google's needs and uses in providing a service
are much different than the consumers.
One consumes and the other provides.
Different paradigms.
A seminal opportunity to understand humanity.
What could be done once its known where
humans with computers are going?
What data they are looking for?
The direction humanity is moving.
for Internet technology.
"New uses and discoveries for the INTERNET will center on
"PROCESS" & "ORGANIZATION". Context.
"PROCESS" & "ORGANIZATION". Context.
What new processes and organization could be
discovered in the Google user context?
Discovering What humanity is searching for
in real time. Ontologically mind blowing.
Gerald
Internet Anthropologist
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